Jobscan Case Study Baylor University Hankamer School of Business

Jobscan Case Study Baylor University Hankamer School of Business Jobscan Case Study Baylor University Hankamer School of Business Using Jobscan to bridge the gap between the career and curriculum81% employed or grad school 90 days after graduation at the undergraduate level95% employed 90 days after graduation at the graduate level100% usage by their students in career focused classes30% or mora recruiter calls after using JobscanJobscan is one of the highest rated career resurces used by our students. Students easily grasp the capabilities and are quick to utilize it in every job and internship application they submit. Students see quick improvement in their application success and the process improves the students understanding of properly and professionally fitting their resumes to each opportunity. Assistant Dean, Baylor University Career Center, Ken BuckleyAbout BaylorThe Baylor University Career Center takes a no-nonsense approach to career development. Each coming to Baylor f rom the private sector, Kenneth Buckley, Assistant Dean Michael Estepp, Director and Jeffrey Stubbs, Director, seek out innovative solutions to complex career challenges that face college students today. Jobscan welches immediately recognized as a game-changer for enhancing students career development and overall placement success.In 2016, Baylor University became Jobscans first university customer. Through Jobscans resume optimization tool, students learn about practical job search strategies like how to navigate applicant tracking systems and tailor their resume to each job.Taking Career Development Into the ClassroomIn order to get the most out of Jobscan (and the other tools at their disposal), the career team at Baylor developed two degree-required courses at the graduate and undergraduate level that introduced business students to the concepts of overall career development.Sophomore and Junior business students enroll each semester in BUS 2101 Career Assessment and Distitely and BUS 3101 Strategy and Success courses. In these courses, students cover career discovery, resume development and personal branding, effective internship and job search, interviewing, negotiations, and understanding how to make a positive impact on the job. In the resume development process the students are given an assignment requiring them to tailor their newly developed resume to three different jobs utilizing Jobscan. The students must get a 60% or higher resume match rate from Jobscan in order to pass the assignment. To make grading simple, students upload screenshots of their before and after match reports to Canvas, Baylors LMS. Most students have an initial match rate of 20%. The resume development process is significantly enhanced by the students efforts to rethink their accomplishments and experiences to show a stronger fit to the opportunity. In the graduate level courses, MBAs utilize Jobscan a little differently. Estepp has a group of 3-4 students look at a job desc ription and decide who would be the best fit for the role. Then, the students scan the top candidates resume against the job description. Typically, they wont score more than a 30% match on their first scan. Its eye opening to the students and surprising, but it only makes them realize there is much more to be done when it comes to tailoring their resumes, said Estepp.The ResultsWere seeing easily 30% or more increase in calls from recruiters when our students use Jobscan to tailor their resumes, reported Stubbs. Baylors Hankamer School of Business has a 100% knowledge rate for their First Destination survey. In 2018, Hankamer reported 81% of their undergraduates were employed or going to grad school within 90 days of graduation. In 2018, they also saw a 95% employment rate for their MBA program within 90 days of graduation. Were very proud of our success, said Estepp. We know that career tools like Jobscan can provide significant influence on a students career success. In addition this specialized career resource provides a force multiplier for our professional career staff.More ResourcesTo learn more about Baylors career success strategies and integrating on campus, we highly recommend checking out their book College to the Career You Love, 4th edition from Kendall Hunt Publishing, a textbook featuring their best practices. Amanda Ostrove brings Jobscans resume, cover letter, and LinkedIn optimization tools to universities to help their students beat the resume black hole. You can contact her at emailprotected or learn more about Jobscans tools for universities here.